Communal Cowboy “Pit Crew Collection”

Spring 2024

A 5-piece capsule centered around vintage racing culture to celebrate 5 years of living fast.

Photo Credits

Lindsey Rademachir @playadelpepper

Tyler McCain @tylermccain

Mark Cortinas @mark2423

Communal Cowboy wanted to create something special to celebrate 5 years of living fast, so we put together the “Pit Crew Collection”.

I started with the concept of designing a vintage-inspired leather racing jacket to center the other 4 pieces around (t-shirt, bandana, air freshener, and mechanic towel). With the company having a dominant presence in Austin, TX we included their Circuit of the Americas track to pay homage to the company’s hometown.

A subtle but favorite addition was the “Road Trippin” playlist that was created for this collection and featured as a scannable Spotify QR code on the air freshener packaging.